Mahana Fresh serves fast-casual meals, specializing in fresh bowls with proprietary marinades and sauces. The franchise promotes health-conscious eating with fresh ingredients and optional craft beer offerings in select locations.
Key Insights
- Mahana Fresh emerged from a desire to provide wholesome, customizable meals, growing from its foundational concept into a recognized name in convenient, healthy dining. The franchise focuses on a fresh, assembly-line approach allowing customers to build their ideal bowls.
- The business operates through a model prioritizing fresh, high-quality ingredients prepared daily. Mahana Fresh caters to a demand for nutritious, quick meal solutions, appealing to individuals seeking dietary flexibility and flavor in their fast-casual dining choices.
- Mahana Fresh competes within the thriving fast-casual restaurant sector, a market characterized by increasing consumer preference for healthy options and transparent ingredient sourcing. The franchise taps into the broader trend of wellness-focused food services.
Franchise Fee and Costs to Open
Exploring the financial picture of Mahana Fresh gives insight into both the upfront commitment and the potential revenue opportunity. According to FDD Item 7, opening this franchise typically involves an investment in the range of $212,200 - $758,500, along with a franchise fee of $49,500 - $49,500.
Financial Performance and Revenue
Yearly gross sales of $993,262 and estimated earnings of $119,192 - $148,990 show the potential financial performance of this franchise. These figures are crucial for prospective franchisees as they help to project revenue and profitability. They offer insight into the business's ability to generate income and can be used to compare its performance against other investment opportunities. The Franchise Payback Period of 4.1-6.1 provides an estimation of the time it might take for an owner to recover their initial investment. This metric is a key consideration for anyone evaluating the financial viability of a franchise, as it relates directly to the speed at which the business can become profitable. A shorter payback period can indicate a faster return on capital, which is a significant factor in making an informed decision about a franchise investment.
Training and Resources
Mahana Fresh provides comprehensive training and resources for new franchisees. Initial training, lasting two weeks, occurs at Mahana Fresh's corporate headquarters. The franchisor offers support in various areas, including operational procedures and marketing strategies. Resources are provided to assist franchisees in establishing and running their Mahana Fresh location effectively.
Legal Considerations
Legal considerations for a Mahana Fresh franchisee are defined by the Franchise Disclosure Document (FDD) and the Franchise Agreement. This franchise does not disclose lawsuits or bankruptcy information in its FDD, but prospective franchisees should still review all terms thoroughly. Consultation with a qualified attorney is essential before making commitments.
Challenges and Risks
Operating a Mahana Fresh franchise presents several considerations for franchisees. Navigating local market competition, from established eateries to emerging healthy-food concepts, requires a keen understanding of consumer preferences and targeted marketing strategies. The operational complexity of maintaining food quality, managing inventory, and ensuring efficient service flow demands diligent oversight. Furthermore, reliance on specific supply chains for fresh ingredients necessitates robust supplier relationships and contingency planning to avoid disruptions.
Franchise Datasheet
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