Sheraton is a full-service hotel and resort offering accommodations and amenities for both business and leisure travelers. The franchise provides a welcoming experience with high-quality services and a range of facilities.
Key Insights
- Sheraton emerged when founders recognized significant opportunities to transform traditional service delivery methods within their market, developing innovative approaches that addressed specific customer pain points and established new standards for quality and reliability in the industry.
- Amenity selection and facility design balance guest preferences with operational efficiency to maximize satisfaction and value, incorporating modern conveniences and comfort features that enhance the stay experience while maintaining cost-effectiveness and sustainability.
- Generational changes in consumer behavior drive innovation in service delivery and customer engagement methods, requiring businesses to adapt communication and service approaches while maintaining the quality and reliability that build long-term customer relationships.
Franchise Fee and Costs to Open
Exploring the financial picture of Sheraton gives insight into both the upfront commitment and the potential revenue opportunity. According to FDD Item 7, opening this franchise typically involves an investment in the range of $80,917,490 - $132,192,890, along with a franchise fee of $100,000 - $100,000.
Financial Performance and Revenue
Training and Resources
Sheraton provides comprehensive training for new franchisees. This initial program offers a blend of classroom learning and on-site experience, spanning approximately four weeks. The location of this immersive training is at a designated Sheraton corporate facility. Sheraton also offers a suite of operational resources and ongoing support, assisting franchisees as they establish their Sheraton property.
Legal Considerations
Legal considerations for a Sheraton franchisee are outlined in the Franchise Disclosure Document (FDD) and the Franchise Agreement. Note that this franchise discloses lawsuits and/or bankruptcy information in its FDD, which may impact your evaluation. Subscribe now to access more details and be sure to consult a qualified attorney before proceeding.
Challenges and Risks
Operating a Sheraton franchise involves navigating a landscape of established local competitors, requiring a strategic approach to differentiation. The intricate operational demands of a full-service hotel, from staffing to guest services, present ongoing considerations. Furthermore, dependence on a consistent supply chain for goods and services, often influenced by regional factors, demands careful management to ensure seamless operations and guest satisfaction.
Franchise Datasheet
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