Ramada is a hotel brand offering affordable lodging with essential amenities. The franchise provides guests with comfortable accommodations for both business and leisure stays.
Key Insights
- Ramada's journey began with a vision to provide comfortable and reliable lodging, growing from its foundational roots into a globally recognized hospitality brand, offering consistent service standards and a welcoming atmosphere for travelers seeking dependable accommodations.
- The franchise operates a network of hotels managed under a licensing agreement, where franchisees adhere to established brand guidelines for operations, guest services, and property standards, ensuring a unified guest experience across all locations.
- The lodging industry is characterized by evolving traveler expectations, technological integration for booking and in-room experiences, and a dynamic competitive landscape driven by consumer preferences for convenience and value.
Franchise Fee and Costs to Open
Exploring the financial picture of Ramada gives insight into both the upfront commitment and the potential revenue opportunity. According to FDD Item 7, opening this franchise typically involves an investment in the range of $7,709,044 - $12,091,975, along with a franchise fee of $35,000 - $35,000.
Financial Performance and Revenue
Training and Resources
Ramada provides comprehensive training for new franchisees. This initial program covers essential operational aspects and typically lasts two weeks, conducted at a Ramada training facility. Ramada offers ongoing support and access to a wealth of resources designed to assist in establishing and operating a successful Ramada hotel. The franchisor recommends utilizing these extensive materials.
Legal Considerations
Legal considerations for a Ramada franchisee are outlined in the Franchise Disclosure Document (FDD) and the Franchise Agreement. Note that this franchise discloses lawsuits and/or bankruptcy information in its FDD, which may impact your evaluation. Subscribe now to access more details and be sure to consult a qualified attorney before proceeding.
Challenges and Risks
Operating a Ramada franchise involves navigating a landscape of considerations. Intense local market competition from other hotel brands requires a keen understanding of regional demand and strategic differentiation. The day-to-day operational complexity of managing guest services, staff, and property upkeep demands consistent attention and efficient systems. Furthermore, dependence on specific supply chains for amenities and services necessitates robust vendor relationships and contingency planning to ensure uninterrupted guest experiences.
Franchise Datasheet
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