Trademark Collection by Wyndham manages guest lodging facilities providing overnight accommodations and related services. The franchise emphasizes distinctive, boutique-style hotel experiences.

Key Insights
- The Trademark Collection by Wyndham is a brand of independent hotels that have been curated and brought under the Wyndham umbrella, offering owners the benefits of a global hospitality leader while preserving the unique character of their properties. This approach allows hotels to maintain their distinct identities and appeal to travelers seeking authentic experiences.
- The franchise operates by providing a comprehensive suite of services to its hotel partners, including sales and marketing support, loyalty program integration, operational best practices, and access to a robust distribution network. This enables hotel owners to enhance their performance and guest satisfaction.
- The business operates within the global hotel industry, a sector focused on providing lodging and related services to travelers. This industry is characterized by its dynamic nature, diverse customer segments, and the constant evolution of guest expectations and technological advancements.

Franchise Fee and Costs to Open
Exploring the financial picture of Trademark Collection by Wyndham gives insight into both the upfront commitment and the potential revenue opportunity. According to FDD Item 7, opening this franchise typically involves an investment in the range of $12,490,306 - $19,040,645, along with a franchise fee of $35,000 - $35,000.
Financial Performance and Revenue
Training and Resources
Trademark Collection by Wyndham provides comprehensive initial training. This program offers franchisees an immersive learning experience. The duration is typically two weeks, held at Wyndham's corporate headquarters. Resources cover brand standards and operational best practices. Wyndham recommends leveraging these tools to foster successful hotel operations within the Trademark Collection by Wyndham portfolio.
Legal Considerations
Legal considerations for a Trademark Collection by Wyndham franchisee are outlined in the Franchise Disclosure Document (FDD) and the Franchise Agreement. Note that this franchise discloses lawsuits and/or bankruptcy information in its FDD, which may impact your evaluation. Subscribe now to access more details and be sure to consult a qualified attorney before proceeding.
Challenges and Risks
Operating a Trademark Collection by Wyndham franchise presents considerations for franchisees, including navigating a dynamic local market with established competitors. The brand's emphasis on unique, independent properties introduces operational complexity, requiring careful management of diverse guest experiences and consistent service delivery. Furthermore, reliance on specific supply chains for amenities and services necessitates robust vendor relationships and contingency planning to ensure smooth operations and guest satisfaction.
Franchise Datasheet
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