Sonesta Select operates hotels providing extended-stay accommodations with modern amenities. The franchise targets travelers seeking affordable and comfortable lodging options.

Key Insights
- Sonesta Select originated from founders understanding that customers deserved significantly better options than what was currently available in the marketplace, leading to development of comprehensive service solutions that prioritize quality, reliability, and exceptional customer experiences.
- Amenity selection and facility design balance guest preferences with operational efficiency to maximize satisfaction and value, incorporating modern conveniences and comfort features that enhance the stay experience while maintaining cost-effectiveness and sustainability.
- The market demonstrates consistent growth driven by demographic changes, evolving consumer expectations, and increased awareness of service quality, creating opportunities for businesses that can adapt to changing needs while maintaining high standards of professional service delivery and customer satisfaction.

Franchise Fee and Costs to Open
Exploring the financial picture of Sonesta Select gives insight into both the upfront commitment and the potential revenue opportunity. According to FDD Item 7, opening this franchise typically involves an investment in the range of $13,021,957 - $19,652,424, along with a franchise fee of $65,000 - $65,000.
Financial Performance and Revenue
Training and Resources
Sonesta Select provides new franchisees with comprehensive training. Initial training offers a detailed curriculum, lasting approximately two weeks, conducted at a Sonesta Select corporate location. This program provides operational insights, brand standards, and systems. Sonesta Select also offers ongoing resources to support franchisees in their business endeavors.
Legal Considerations
Legal considerations for a Sonesta Select franchisee are outlined in the Franchise Disclosure Document (FDD) and the Franchise Agreement. Note that this franchise discloses lawsuits and/or bankruptcy information in its FDD, which may impact your evaluation. Subscribe now to access more details and be sure to consult a qualified attorney before proceeding.
Challenges and Risks
Operating a Sonesta Select franchise involves navigating local market dynamics, where established competitors may influence occupancy rates. The daily demands of guest service, staff management, and property maintenance present operational complexity. Furthermore, reliance on specific vendors for amenities and supplies necessitates consistent supply chain relationships to ensure quality and availability for guests.
Franchise Datasheet
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