Mokkoji is a Korean restaurant chain specializing in shabu-shabu, a Japanese dish of thinly sliced meat and vegetables cooked in a broth. The franchise offers a variety of meats, vegetables, and dipping sauces, with a focus on fresh, high-quality ingredients and excellent customer service.

Key Insights
- Mokkoji emerged from a passion for authentic Korean street food, evolving from its initial concept to a recognized brand in the culinary landscape. The business has cultivated a loyal customer base by focusing on quality ingredients and a welcoming atmosphere, establishing a strong foundation for expansion.
- The franchise operates through a streamlined model that emphasizes efficiency in kitchen operations and customer service, making it accessible for aspiring entrepreneurs. This approach allows for consistent delivery of the Mokkoji experience across all locations, supporting brand integrity.
- Mokkoji participates in the dynamic fast-casual dining sector, an industry experiencing continued growth driven by consumer demand for convenient, flavorful, and diverse food options. The business is positioned to capture a share of this expanding market.

Franchise Fee and Costs to Open
Exploring the financial picture of Mokkoji gives insight into both the upfront commitment and the potential revenue opportunity. According to FDD Item 7, opening this franchise typically involves an investment in the range of $300,000 - $450,000, along with a franchise fee of $41,500 - $41,500.
Financial Performance and Revenue
Training and Resources
Mokkoji provides comprehensive initial training for new franchisees, lasting two weeks and held at our headquarters. This program covers all operational aspects of running a Mokkoji establishment. Additionally, Mokkoji offers ongoing resources and a dedicated support team to assist with business development and brand standards. We also provide marketing materials and a suggested operational playbook to help guide your journey.
Legal Considerations
Legal considerations for a Mokkoji franchisee are defined by the Franchise Disclosure Document (FDD) and the Franchise Agreement. This franchise does not disclose lawsuits or bankruptcy information in its FDD, but prospective franchisees should still review all terms thoroughly. Consultation with a qualified attorney is essential before making commitments.
Challenges and Risks
Operating a Mokkoji-style restaurant presents considerations around adapting to the unique demands of the local culinary landscape, managing the intricate assembly of diverse food components, and ensuring consistent access to specialized ingredients for signature dishes. Franchisees will navigate the nuances of customer preferences and the presence of established eateries within their chosen territory. The daily execution of a varied menu requires diligent oversight of preparation and service to meet brand standards. Furthermore, dependence on a reliable network for sourcing authentic ingredients is a key aspect of maintaining product integrity.
Franchise Datasheet
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