The Dailey Method is a fitness studio offering classes, personal training, and nutritional counseling focused on effective and enjoyable workouts. The franchise emphasizes holistic fitness and health.

Key Insights
- The Dailey Method began as a dedication to a balanced approach to fitness, evolving into a recognized leader in the boutique fitness space with a unique methodology. The business offers a signature blend of Pilates, barre, and cardiovascular conditioning, delivered through a thoughtfully designed class structure.
- The franchise operates studios focused on community and personalized instruction, fostering a supportive environment for clients seeking to enhance strength, flexibility, and overall well-being. This model emphasizes consistent, high-quality class experiences across all locations.
- The business operates within the dynamic and growing health and wellness industry, a sector characterized by increasing consumer interest in specialized fitness programs and holistic health solutions. This market segment demonstrates ongoing expansion and consumer demand.

Franchise Fee and Costs to Open
Exploring the financial picture of Dailey Method gives insight into both the upfront commitment and the potential revenue opportunity. According to FDD Item 7, opening this franchise typically involves an investment in the range of $274,550 - $639,400, along with a franchise fee of $35,000 - $35,000.
Financial Performance and Revenue
Yearly gross sales of $262,431 and estimated earnings of $39,365 - $47,238 show the potential financial performance of this franchise. These figures are crucial for prospective franchisees as they help to project revenue and profitability. They offer insight into the business's ability to generate income and can be used to compare its performance against other investment opportunities. The Franchise Payback Period of 11.1-13.1 provides an estimation of the time it might take for an owner to recover their initial investment. This metric is a key consideration for anyone evaluating the financial viability of a franchise, as it relates directly to the speed at which the business can become profitable. A shorter payback period can indicate a faster return on capital, which is a significant factor in making an informed decision about a franchise investment.
Training and Resources
Dailey Method provides comprehensive training and resources for new franchisees. Initial training, lasting three weeks, takes place at their headquarters in San Francisco, California. Dailey Method offers operational guidance and marketing support. Franchisees receive access to their proprietary curriculum and instructor development programs. The franchisor also provides a manual detailing best practices for studio management and customer engagement.
Legal Considerations
Legal considerations for a Dailey Method franchisee are outlined in the Franchise Disclosure Document (FDD) and the Franchise Agreement. Note that this franchise discloses lawsuits and/or bankruptcy information in its FDD, which may impact your evaluation. Subscribe now to access more details and be sure to consult a qualified attorney before proceeding.
Challenges and Risks
A franchisee will consider the landscape of local fitness options, understanding how to differentiate their studio's unique offering. They will evaluate the investment required for specialized equipment and studio build-out, alongside managing instructor recruitment and retention to maintain class quality. The franchisee will also explore reliable sources for branded apparel and retail products to complement the core fitness programming.
Franchise Datasheet
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