Best Western operates hotels offering comfortable accommodations with essential amenities for business and leisure travelers. The franchise provides clean, well-appointed rooms, complimentary breakfast at most locations, free WiFi, and consistent quality across their global network of independently owned hotels.

Key Insights
- Best Western Hotels & Resorts began as a cooperative marketing effort by independent hotel owners, evolving into a global brand with a foundation of shared resources and a commitment to guest satisfaction. This collaborative spirit continues to define its operational model, connecting individual properties under a recognized umbrella.
- The franchise operates a diverse portfolio of hotel brands, catering to various traveler needs and preferences, from value-conscious options to upscale experiences. This multi-brand strategy allows for flexibility in property development and market penetration.
- The hospitality industry is characterized by consistent travel demand, driven by both leisure and business purposes, with a growing emphasis on personalized guest services and digital integration. Best Western participates in this dynamic market, adapting to evolving traveler expectations.

Franchise Fee and Costs to Open
Exploring the financial picture of Best Western gives insight into both the upfront commitment and the potential revenue opportunity. According to FDD Item 7, opening this franchise typically involves an investment in the range of $6,126,015 - $32,493,745, along with a franchise fee of $54,000 - $63,000.
Financial Performance and Revenue
Training and Resources
Best Western provides comprehensive training to new franchisees. This initial program offers in-depth operational and brand standards education. The training spans approximately two weeks and is typically conducted at a Best Western corporate facility. Resources available include operational manuals and access to support teams. Best Western recommends utilizing these tools for a successful launch.
Legal Considerations
Legal considerations for a Best Western franchisee are outlined in the Franchise Disclosure Document (FDD) and the Franchise Agreement. Note that this franchise discloses lawsuits and/or bankruptcy information in its FDD, which may impact your evaluation. Subscribe now to access more details and be sure to consult a qualified attorney before proceeding.
Challenges and Risks
Franchisees may navigate fluctuating local demand, requiring adaptive marketing strategies. Maintaining consistent brand standards across operations presents a continuous focus. Dependence on external suppliers for amenities and linens necessitates robust vendor relationships. Effectively managing staff to ensure service levels aligns with guest expectations is also a key consideration.


