B.GOOD is a fast casual restaurant serving high-quality freshly made burgers, grain bowls, salads, and beverages. The franchise emphasizes wholesome and fresh ingredients.

Key Insights
- B.GOOD began with a vision to provide wholesome, delicious food that nourishes both people and the planet, evolving from a single eatery to a recognized brand committed to fresh ingredients and community engagement. The business prioritizes sustainable sourcing and operational practices, reflecting a growing consumer demand for transparent and responsible food choices.
- The franchise operates a fast-casual dining model, offering a menu of customizable bowls, salads, burgers, and smoothies. This approach caters to individuals seeking convenient yet healthy meal options. The business model emphasizes efficient service and a welcoming atmosphere for dine-in, takeout, and delivery customers.
- Operating within the dynamic fast-casual restaurant sector, B.GOOD taps into the increasing consumer preference for fresh, made-to-order meals. This industry segment is characterized by its adaptability to dietary trends and its appeal to a broad demographic seeking convenient, quality food experiences.

Franchise Fee and Costs to Open
Exploring the financial picture of B.GOOD gives insight into both the upfront commitment and the potential revenue opportunity. According to FDD Item 7, opening this franchise typically involves an investment in the range of $532,000 - $846,000, along with a franchise fee of $40,000 - $40,000.
Financial Performance and Revenue
Yearly gross sales of $1,062,082 and estimated earnings of $127,450 - $159,313 show the potential financial performance of this franchise. These figures are crucial for prospective franchisees as they help to project revenue and profitability. They offer insight into the business's ability to generate income and can be used to compare its performance against other investment opportunities. The Franchise Payback Period of 5.3-7.3 provides an estimation of the time it might take for an owner to recover their initial investment. This metric is a key consideration for anyone evaluating the financial viability of a franchise, as it relates directly to the speed at which the business can become profitable. A shorter payback period can indicate a faster return on capital, which is a significant factor in making an informed decision about a franchise investment.
Training and Resources
B.GOOD provides new franchisees with comprehensive training and resources. Initial training is a **four-week program** conducted at B.GOOD's corporate headquarters in **Everett, Massachusetts**. This program covers operational procedures, brand standards, and customer service principles. Franchisees receive ongoing support and access to a suite of resources designed to facilitate their launch and ongoing business operations. B.GOOD also offers marketing materials and operational manuals.
Legal Considerations
Legal considerations for a B.GOOD franchisee are defined by the Franchise Disclosure Document (FDD) and the Franchise Agreement. This franchise does not disclose lawsuits or bankruptcy information in its FDD, but prospective franchisees should still review all terms thoroughly. Consultation with a qualified attorney is essential before making commitments.
Challenges and Risks
A franchisee may encounter considerations regarding local market saturation from established food concepts. Navigating the operational intricacies of a standardized menu and service model, while adapting to regional preferences, presents a challenge. Dependence on a specified supply chain for fresh, core ingredients requires consistent management and contingency planning.
Franchise Datasheet
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