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Stretch Smart Infrared Therapy Centers Franchise Review
Written by: Patrick Findaro
Last Updated by
Marina Longo: August 18, 2022
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Download NowAt Stretch Smart, their idea is to bring the customer revolutionary infrared therapy and a whole-body approach. The gentle infrared heat comes through on each infrared stretching table. Each session begins with a focus on connective tissue and ends with custom treatment. No matter the customer’s fitness level, lifestyle, or goals, they will experience an increase in range of motion, improved circulation, cell regeneration and fewer injuries.
They have evolved the concept of a stretch by combining fluid, guided movements with infrared therapy. Brining health benefits such as: cell health, pain relief, detoxification, weight loss, anti-aging, lower blood pressure, cardiovascular and relaxation.
Management Team
llie T. Mallad is founder, chairman and CEO of three national franchise brands, Massage Green Spa, RED EFFECT Infrared Fitness and Stretch Smart Infrared Therapy Centers.
Recognized as an Ernst & Young Entrepreneur of the Year award winner, Mallad made his mark in franchising as one of the fastest-growing Little Caesars franchisees in company history. Mallad went on to parlay his franchising success with 10 additional national brands including Golden Corral, Big O Tires, Arco AM/PM, Applebee’s, Baskin-Robbins, Bruegger’s Bagels, Mobil Oil, Chevron Oil, Ryder Truck and Jiffy Lube.
In 2008, Mallad founded his own company and became a franchisor for Massage Green Spa. In 2016, Mallad launched a second major national franchise, RED EFFECT Infrared Fitness. In 2018, he launched Stretch Smart which is the first in the market to fuse stretching with infrared therapy.
The very experienced management team is ready to help franchisees in all stages of the process, from sight selection to ongoing training after the unit is up and running.
Franchise Health and Wellness Industry Analysis
Franchise Strengths
- Fitness and wellness concept that offers a strong sense of community, personalized attention, technology and good energy
- Recurrent revenue streams with monthly membership fee structure
- First to fuse stretching with infrared technology
- Experienced management team
Franchise Weaknesses
- Reliant on finding, training, and retaining good coaches to deliver the services and engage the members
- Operates in a competitive environment with low barriers to entry
Franchise Opportunities
- Brand awareness will continue to grow as the concept expands
- As a boutique concept, able to charge higher pricing than traditional fitness concepts
- Boutique concepts with memberships expanded 74% from 2012 to 2015 (IHRSA)
- Low cost concept in the fitness industry
Franchise Threats
- Operating in a very large, competitive market that is rapidly changing
- Profits can be negatively impacted due to close proximity of a similar competitor
How much is a Stretch Smart Infrared Therapy Centers Franchise?
Stretch Smart Infrared Therapy Centers Franchise cost ranges from $93,500 to $177,000 according to the 2019 FDD.
Standard Studio
| Item | Estimated Amount (in USD) | To Whom Payment is to Be Made | |
|---|---|---|---|
| Low | High | ||
| Initial Franchise Fee | $25.000 | $25.000 | Franchisor |
| Pre-Opening/Grand Opening Advertising | 7.500 | 7.500 | Advertising Providers |
| Initial Lease Payments | 0 | 13.000 | Landlord |
| Leasehold Improvements and Construction Costs | 10.000 | 55.500 | Our Affliates, Contractors and Suppliers |
| Reception Desk, Retail Displays and Interior Signage | 3.500 | 6.000 | Our Affliates and Suppliers |
| Equipment and Infrared Saunas | 27.000 | 35.000 | Our Affliates and Suppliers |
| AED and First Aid Equipment and Supplies | 1.500 | 2.000 | Suppliers |
| Exterior Signage | 3.500 | 6.000 | Our Affliates and Suppliers |
| Initial Inventory and Operating Supplies | 500 | 1.000 | Our Affliates and Suppliers |
| Video and other Miscellaneous Equipment | 1.000 | 1.500 | Our Affliates and Suppliers |
| Computer Systems | 1.000 | 2.000 | Suppliers |
| Travel and Living Expenses while Training | 2.000 | 3.500 | Third Parties |
| Insurance Deposits | 1.000 | 2.000 | Insurance Companies |
| Business Licenses, Professional Fees and Miscellaneous Pre-Opening Expenses | 1.000 | 2.000 | Third Parties |
| Additional Funds (3 months) | 9.000 | 15.000 | Franchisor, Affiliates, Suppliers and Employees |
| Total | $93,500 | $177,000 | |
