Mighty Dog Roofing Franchise in 2024: Costs, Fee & FDD

Discover the potential of investing in Mighty Dog Roofing, a fast-growing franchise in the home services industry. Explore key insights, market demand, and competitive advantages to see if this brand aligns with your investment goals.

Last updated 8 Oct 2024 Time 12 min read
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Mighty Dog Roofing was founded with the vision of revolutionizing the roofing industry. The franchise was created by leaders with extensive experience in the home services sector, bringing a fresh, customer-centric approach to an industry often seen as traditional and slow to innovate. With a strong emphasis on quality, integrity, and cutting-edge technology, Mighty Dog Roofing has quickly established itself as a significant player in the roofing sector, earning a reputation for reliability and excellence.

The core services offered by Mighty Dog Roofing include residential and commercial roofing, roof repair, and roof replacement. However, the franchise doesn’t stop there. They also offer ancillary services like gutter installation, siding, and window replacement, making it a one-stop shop for exterior home improvements. The franchise primarily serves homeowners and small business owners looking to maintain or improve the integrity of their properties. Their market is broad, encompassing suburban and urban areas where home maintenance is a priority.

As for scale and scope, Mighty Dog Roofing has seen rapid expansion. They currently operate in numerous locations across the United States, with a growing presence in key markets. The franchise boasts dozens of locations nationwide, with plans to expand even further. The customer base is diverse, with thousands of homeowners relying on Mighty Dog Roofing for their roofing and exterior needs every day. Their success is driven by a combination of local expertise and the backing of a robust national brand.

Mighty Dog Roofing offers a comprehensive support system for its franchisees. This includes extensive initial training, ongoing education, and marketing support. Franchisees receive guidance on everything from daily operations to advanced roofing technologies, ensuring they’re well-equipped to meet the demands of the market. The franchise also provides proprietary technology tools that streamline business processes, making it easier for franchisees to manage projects, communicate with customers, and grow their businesses.

Mighty Dog Roofing Franchise Insights

  1. The franchise uses proprietary technology, including drones for roof inspections and advanced project management software, helping franchisees streamline operations and deliver precise, efficient services to customers.
  2. Beyond roofing, Mighty Dog Roofing also provides gutter, siding, and window services, allowing franchisees to generate multiple revenue streams from a single customer base.
  3. Mighty Dog Roofing is a veteran-friendly franchise, offering special incentives and support for veterans looking to transition into business ownership, making it an attractive option for those with military backgrounds.
  4. Based on most recent data, they have had a 61% in unit growth rate year-over-year compared to the industry that has seen only 4% growth.

Mighty Dog Roofing Franchise Key indicators

Growth YOY (%)

61%

vs industry 4%


Total U.S. Franchised Units

103


3-Year Failure Rate

5%

vs industry 14%


Sales-to-Investment ratio

5.4:1

How much does it cost to open a Mighty Dog Roofing franchise?

Understanding the potential investment size and capital requirements is crucial when considering opening a Mighty Dog Roofing franchise. These financial commitments, including initial franchise fees, equipment costs, and ongoing operational expenses, impact the feasibility and profitability of the venture. Thoroughly evaluating these factors ensures that potential franchisees are prepared for the financial responsibilities and can make informed decisions about their ability to sustain and grow the business, ultimately contributing to long-term success.

Min & Max Investment

Opening a Mighty Dog Roofing franchise involves several key costs, which are outlined in Item 7 of the Franchise Disclosure Document (FDD). You can see a breakdown of the costs to open a Mighty Dog Roofing below from the most recent Item 7 below:

Type of Expenditure  Minimum Investment  Maximum Investment 
Initial Fee  $59,500  $59,500 
Insurance (90 days)  $4,500  $10,000 
Tuition Fee  $4,995  $4,995 
Travel and Living Expenses while Training  $1,500  $3,500 
Opening Package  $15,000  $20,000 
Utilities (90 days)  $300  $600 
Furniture, Fixtures, and Equipment  $0  $10,000 
Vehicles  $16,200  $18,600 
Licenses, Certificates, and Permits  $3,200  $10,000 
Signage  $500  $1,500 
Professional Fees  $0  $5,000 
Technology Fee  $2,375  $2,375 
Call Center Fee  $1,125  $3,225 
Dues and Subscriptions  $3,000  $3,500 
Brand Marketing Fee  $15,000  $15,000 
Initial Marketing Expenditure and Local Advertising  $20,000  $20,000 
Drone Kit Fee  $8,600  $10,000 
Digital Management Fee  $3,000  $3,000 
Accounting Services Fee  $2,109  $2,109 
ZeePartnerships Fee  $3,000  $3,000 
Additional Funds  $20,000  $30,000 
Total  $183,904  $235,904 

Item 7 in the Franchise Disclosure Document (FDD) is the “Estimated Initial Investment” section. It outlines the total costs a franchisee can expect to incur when starting a franchise, including the initial franchise fee, equipment, inventory, real estate, and other startup expenses. This section is crucial because it provides potential franchisees with a detailed understanding of the financial commitment required, helping them assess affordability and plan their investment strategy effectively.

Required Capital

For Mighty Dog Roofing specifically, detailed financial requirements such as the exact amount of required capital, liquid assets, and net worth may not be publicly available. However, I can provide you with some general estimates based on similar franchises in the home services and roofing industry:

  • Initial Investment Typically, the total initial investment for a roofing franchise can range from approximately $184,000 to $236,000, depending on factors like location, equipment needs, and local market conditions. This estimate includes franchise fees, startup costs, equipment, and initial working capital. Assuming that you will finance your franchise investment, you should plan to have 20% of the total investment amount in the form of equity (cash) for the investment.
  • Liquid Assets Franchisees generally need to have access to liquid assets of around $50,000 to $100,000. Liquid assets are important for covering initial operating costs and ensuring the business has sufficient cash flow during the early stages.
  • Net Worth A minimum net worth requirement for a roofing franchise might range from $250,000 to $500,000. This is to ensure that the franchisee has the financial stability to support the business long-term.

How much does a Mighty Dog Roofing franchise owner make?

Calculating the salary of a Mighty Dog Roofing franchise owner involves analyzing gross sales to determine total revenue, assessing operational efficiency to understand profit margins, and accounting for franchisor fees and additional expenses such as rent, utilities, and payroll. Effective management of these factors can significantly impact the profitability and financial success of a Mighty Dog Roofing franchise owner. This comprehensive financial analysis helps estimate net profits, from which the owner’s salary can be derived. A clear understanding of these factors ensures accurate salary projections and financial planning for sustainable business operations.

Mighty Dog Roofing Revenue & Gross Sales

Based on the most recent analysis, Mighty Dog Roofing franchises have a median gross sales of $1,142,171, reflecting the franchise’s strong position within the home services industry. This impressive financial performance highlights the brand’s ability to meet growing consumer demand and underscores its potential for substantial revenue generation.

Which key factors impact the average revenue performance of Mighty Dog Roofing franchisees?

The performance of U.S. franchisee median gross sales for Mighty Dog Roofing is likely the result of several key factors. An increased focus on home improvements due to the ongoing housing market growth may have driven higher demand for roofing and related services. Additionally, the franchise’s innovative use of technology, such as drone inspections, could have enhanced operational efficiency and customer satisfaction, leading to more repeat business and referrals. The growing brand recognition and expanding footprint of the franchise may also have played a role in attracting more customers. Lastly, effective local marketing strategies and strong franchisee support from the franchisor likely contributed to improved sales performance compared to the previous year.

Mighty Dog Roofing Franchise Operational Costs

When opening a Mighty Dog Roofing franchise, there are several key ongoing operational costs to consider that are specific to the nature of the business. These include:

  • Labor Costs Payroll for skilled roofing professionals and administrative staff is a significant ongoing expense. Ensuring you have a well-trained team is crucial for maintaining service quality and efficiency.
  • Material Costs Regular procurement of roofing materials such as shingles, underlayment, and other supplies is necessary to keep up with job demands. Material costs can fluctuate based on market prices and project volume.
  • Equipment Maintenance and Replacement The upkeep of specialized equipment, including drones, vehicles, and roofing tools, is essential for smooth operations. Regular maintenance and eventual replacement need to be factored into your budget.
  • Insurance Given the nature of the work, comprehensive insurance coverage, including liability, workers’ compensation, and vehicle insurance, is critical and constitutes a substantial ongoing cost.
  • Marketing and Local Advertising While corporate may assist with brand marketing, local advertising campaigns and community engagement initiatives are ongoing costs that help drive business in your specific market.

By carefully managing these operational costs, you can ensure the profitability and sustainability of your Mighty Dog Roofing franchise.

Mighty Dog Roofing Franchise Fees

When considering the ongoing costs associated with a Mighty Dog Roofing franchise, it’s important to account for specific fees that are essential to the franchise’s operation. Here’s a breakdown of the key ongoing fees you should be aware of:

  • Royalty Fee You will be required to pay the greater of 8.5% of Gross Revenues Collected or a Minimum Royalty Fee. This fee is collected weekly via electronic funds transfer from your bank account.
  • Technology Fee Currently, there is a Technology Fee of $792 per month, billed monthly. This fee covers the ongoing use of proprietary technology and tools essential for your business operations.
  • Additional Fees There might be other fees, such as marketing contributions, training fees, or costs associated with additional services or support, which could vary depending on your specific location and business needs.

Understanding these ongoing costs is vital for effective financial planning and ensuring the long-term success of your franchise.

Mighty Dog Roofing Franchise Earnings

For Mighty Dog Roofing, the median gross sales for a franchise is $1,142,171, which provides a solid foundation for understanding potential earnings. As an owner-operator, you could expect to generate an income of $171,326 annually based on industry operating profit margins, assuming effective management and consistent business performance. This figure takes into account the operational efficiencies and cost controls typically associated with owner-operated franchises, where the owner is directly involved in day-to-day operations.

It’s important to note that individual franchisee earnings can vary based on factors like market demand, location, and the ability to manage expenses such as labor and materials. The $171,326 income reflects the potential profitability of running a well-managed Mighty Dog Roofing franchise, offering a compelling return on investment for those committed to growing their business. By leveraging the brand’s reputation and support, franchisees can achieve a sustainable and profitable operation in the competitive home services industry.

How to Open a Mighty Dog Roofing Franchise

Becoming a Mighty Dog Roofing franchisee involves a series of well-defined steps designed to ensure both the franchisor and the prospective franchisee are fully prepared for a successful partnership. Here’s an overview of the process:

  1. Initial Inquiry You or your franchise specialist submits an initial inquiry basic information about your interest and background. You should also conduct thorough research on the franchise, including seeing all of the information available on the Vetted Biz franchise intelligence platform, including access to the most recent Franchise Disclosure Document (FDD).
  2. Franchise Application After the initial inquiry, you’ll be asked to complete a detailed franchise application. This application assesses your background, financial qualifications, and suitability for the franchise.
  3. Discovery Call If your application is approved, you’ll have a discovery call with the franchise team. During this call, you’ll learn more about the business model, support systems, and expectations for franchisees.
  4. Due Diligence and Validation At this stage, you’re encouraged to conduct due diligence, including speaking with existing franchisees to gain insights into their experiences. This step helps you better understand the day-to-day operations and the support provided.
  5. Discovery Day You’ll be invited to attend a Discovery Day at the franchise headquarters. During this visit, you’ll meet the leadership team, tour the facilities, and get a closer look at the business operations.
  6. Franchise Agreement If both parties agree to move forward, you’ll sign the franchise agreement. This formalizes your commitment to becoming a franchisee and allows you to begin preparations for your new business.
  7. Site Selection and Setup With the franchisor’s assistance, you’ll select a suitable territory and begin setting up your operations. This includes securing a location (if applicable), purchasing necessary equipment, and hiring staff.
  8. Training Program You’ll undergo a comprehensive training program that covers all aspects of running your Mighty Dog Roofing franchise, from technical roofing skills to business management and marketing strategies.
  9. Grand Opening Once your business is set up and you’ve completed training, you’re ready to launch. The franchisor will support you in planning and executing a grand opening to kickstart your operations.

Pros & Cons

Pros

Strong Market Demand: The home services and roofing industry is consistently in demand, particularly with aging homes and a strong housing market, offering steady business opportunities.

Innovative Technology: Mighty Dog Roofing utilizes advanced technology, such as drone inspections, which sets it apart from traditional roofing companies and can improve operational efficiency.

Diverse Service Offering: Beyond roofing, the franchise offers additional services like gutter installation and siding, which can diversify revenue streams and increase profitability.

Brand Recognition: Despite being relatively new, Mighty Dog Roofing has quickly built strong brand recognition, which can help attract customers and generate leads.

Cons

Weather Dependency: Roofing work is often seasonal and can be heavily influenced by weather conditions, potentially leading to fluctuating income throughout the year.

Competitive Market: The home services industry, particularly roofing, is highly competitive, with numerous established local and national players, which can make it challenging to capture and maintain market share.

Physical Demands: The business requires hands-on work, which can be physically demanding, particularly in the early stages when the owner may need to be directly involved in operations.

Economic Sensitivity: The business may be sensitive to economic downturns, as home improvement projects are often deferred during times of economic uncertainty, potentially impacting revenue.

FAQs

Who owns Mighty Dog Roofing?

  • Mighty Dog Roofing is owned by Horse Power Brands, a home services-focused franchise platform. Horse Power Brands specializes in acquiring and growing home service franchises, providing them with the resources, support, and strategic guidance needed to scale effectively. The ownership by Horse Power Brands has allowed Mighty Dog Roofing to leverage industry expertise and expand rapidly across the United States.
  • Yes, Mighty Dog Roofing is a franchise. It offers franchise opportunities across the United States, allowing entrepreneurs to operate under the established Mighty Dog Roofing brand. Franchisees benefit from comprehensive support, training, and the use of advanced technology, all of which are designed to help them succeed in the competitive home services market.
  • Mighty Dog Roofing 's biggest competitors include well-established roofing franchises like Roof Maxx and Storm Guard Roofing and Construction. These companies also offer roofing and home exterior services, making them direct competitors in the market. Alternatives to Mighty Dog Roofing include independent local roofing companies and other national franchises like Mr. Handyman or The Patch Boys , which provide a broader range of home repair and maintenance services.
  • As of the most recent data, Mighty Dog Roofing has over 100 locations in the U.S., which are all franchised locations.
  • The most recent calculated 3-year failure rate of Mighty Dog Roofing was 5% in the U.S.
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