Legends Boxing Franchise in 2024: Costs, Fee & FDD

Explore Legends Boxing franchise, a unique boutique fitness brand blending USA Boxing techniques with dynamic workouts. Learn about the costs, support system, and revenue opportunities in this growing industry.

Last updated 5 Dec 2024 Time 11 min read
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Legends Boxing, founded in 2011 by boxing enthusiast Rob Scott, is a boutique fitness franchise that has carved out a niche by blending authentic USA Boxing techniques with a dynamic group fitness model. Positioned as an alternative to conventional gyms, Legends Boxing thrives on its unique ability to combine fitness, fun, and empowerment in a supportive environment. The franchise has rapidly gained recognition for offering not just a workout, but a transformative experience, fostering a tight-knit community that feels like family.

At its core, Legends Boxing delivers step-by-step boxing fitness classes led by certified coaches who prioritize teaching proper footwork, punching technique, and self-defense. Each class incorporates full-body conditioning exercises tailored to varying fitness levels, ensuring accessibility and inclusivity. The workouts are fresh, daily-designed challenges that engage members physically and mentally. Legends Boxing appeals to fitness seekers of all levels, from beginners seeking a supportive introduction to fitness, to seasoned athletes looking for a stimulating workout.

With its growing popularity, Legends Boxing has expanded to over 10 locations across the United States. Its reputation for creating an inclusive, judgment-free zone attracts a diverse customer base of individuals seeking more than just physical results — they’re looking for confidence and camaraderie. On any given day, hundreds of members lace up their gloves at Legends locations nationwide, building skills and community simultaneously.

Legends Boxing emphasizes franchisee success with robust support systems. New owners receive comprehensive training on operations, marketing, and coaching techniques, ensuring they can replicate the brand’s proven success formula. In addition to initial training, franchisees benefit from ongoing support, access to innovative marketing resources, and a network of like-minded peers. Legends also stands out for fostering its “family-first” ethos, extending its core values of empowerment and encouragement to its franchise owners. This dedication to community and quality positions Legends Boxing as an exciting opportunity in the boutique fitness industry.

Legends Boxing Franchise Insights

  1. The franchise combines authentic USA Boxing techniques with total-body conditioning, offering a unique niche that differentiates it from standard gyms or fitness classes.
  2. With daily-designed workouts led by certified coaches, Legends Boxing attracts a loyal customer base that values variety, quality, and personal growth.
  3. The brand emphasizes community and inclusion, creating a judgment-free environment that appeals to a broad demographic, from beginners to seasoned fitness enthusiasts.
  4. As a Legends Boxing franchisee, you’ll be tapping into a $96 billion fitness industry that continues to grow, particularly in boutique fitness segments.
  5. Legends members report higher levels of engagement due to the “family-first” culture, boosting retention rates and fostering a sense of belonging.

Legends Boxing Franchise Key indicators

Total U.S. Franchised Units

14


Sales-to-Investment ratio

1:1

How much does it cost to open a Legends Boxing franchise?

Understanding the potential investment size and capital requirements is crucial when considering opening a Legends Boxing franchise. These financial commitments, including initial franchise fees, equipment costs, and ongoing operational expenses, impact the feasibility and profitability of the venture. Thoroughly evaluating these factors ensures that potential franchisees are prepared for the financial responsibilities and can make informed decisions about their ability to sustain and grow the business, ultimately contributing to long-term success.

Min & Max Investment

Opening a Legends Boxing franchise involves several key costs, which are outlined in Item 7 of the Franchise Disclosure Document (FDD). you can see a breakdown of the costs to open a Legends Boxing below from the most recent Item 7 below:

Type of Expenditure  Minimum Investment  Maximum Investment 
Initial Franchise Fee  $51,900  $51,900 
Location Assistance Fee (First Unit Only)  $4,950  $4,950  
Non-Refundable, Coaches Training Tuition Deposit  $3,000  $3,000  
Opening Period Training & Assistance  $2,800  $3,400  
Coaches Initial Training  $6,919  $15,984 
Franchisee Initial Training  $1,350  $4,050 
Design / Architectural Plans  $999  $14,499  
Leasehold Improvements  $21,200  $148,795 
Lighting & Flooring  $18,532  $24,158 
Signage  $5,000  $17,500 
Furniture, Fixtures and Equipment  $86,822  $123,133  
Computers and Software  $3,440  $6,810 
Start-up Supplies / Inventory  $5,000  $9,500  
Pre-Opening & Grand Opening Marketing  $13,300  $18,700  
Post-Opening Marketing  $9,000  $12,900 
Insurance & Permits  $2,400  $4,750 
Professional Fees  $1,250  $5,000 
Security Deposits  $5,200  $13,000 
Rent  $18,000  $36,000 
Utilities  $1,080  $5,385 
Payroll  $18,521  $32,123 
Additional Funds-3 months  $4,402  $8,402 
TOTAL  $285,065  $563,938 

Item 7 in the Franchise Disclosure Document (FDD) is the “Estimated Initial Investment” section. It outlines the total costs a franchisee can expect to incur when starting a franchise, including the initial franchise fee, equipment, inventory, real estate, and other startup expenses. This section is crucial because it provides potential franchisees with a detailed understanding of the financial commitment required, helping them assess affordability and plan their investment strategy effectively.

Required Capital

To open a Legends Boxing franchise or a similar boutique fitness concept, you’ll need to plan for a range of costs, including capital, liquid assets, and net worth requirements. Here’s a breakdown of the financial requirements and what they typically include:

  • Total Investment The total investment for Legends Boxing ranges from $285,000 to $564,000, covering initial setup costs like location buildout, equipment, and initial marketing campaigns. Assuming that you will finance your franchise investment, you should plan to have 20% of the total investment amount in the form of equity (cash) for the investment.
  • Liquid Assets While specific figures for Legends Boxing aren’t available, boutique fitness franchises typically require $75,000 to $150,000 in liquid assets to ensure operational cash flow and the ability to handle unexpected costs.
  • Net Worth Most boutique fitness franchises suggest a minimum net worth of $250,000 to $500,000, as this reflects an individual’s ability to sustain the business long-term and secure necessary financing.

How much does a Legends Boxing franchise owner make?

Calculating the salary of a Legends Boxing franchise owner involves analyzing gross sales to determine total revenue, assessing operational efficiency to understand profit margins, and accounting for franchisor fees and additional expenses such as rent, utilities, and payroll. Effective management of these factors can significantly impact the profitability and financial success of a Legends Boxing franchise owner. This comprehensive financial analysis helps estimate net profits, from which the owner’s salary can be derived. A clear understanding of these factors ensures accurate salary projections and financial planning for sustainable business operations.

Legends Boxing Revenue & Gross Sales

Legends Boxing has demonstrated solid revenue performance, with median gross sales of $414,020 across its franchise network. This figure highlights the brand’s ability to generate competitive earnings in the growing boutique fitness industry.

Which key factors impact the average revenue performance of Legends Boxing franchisees?

The median gross sales performance of Legends Boxing franchisees can be attributed to several key factors. The franchise’s unique blend of authentic USA Boxing techniques with engaging, full-body fitness appeals to a wide demographic, creating a strong market niche in the competitive boutique fitness space. Its emphasis on daily-varied, coach-led workouts ensures member engagement and retention, which are critical for revenue stability. The community-focused, judgment-free environment fosters loyalty among members, translating into repeat visits and positive word-of-mouth marketing. Additionally, the franchise’s robust operational and marketing support helps franchisees optimize local outreach and streamline business processes, contributing to consistent sales performance across the network. These elements together create a compelling and sustainable revenue model for franchise owners.

Legends Boxing Franchise Operational Costs

When opening a Legends Boxing franchise, understanding your primary ongoing operational costs is crucial for effective financial planning and long-term success. These costs are specific to running a boutique fitness business and maintaining a high-quality customer experience.

  • Staff Salaries and Benefits Paying your certified coaches and administrative staff is one of the largest recurring expenses.
  • Facility Rent and Utilities Leasing and maintaining a space that accommodates equipment, classes, and member amenities.
  • Equipment Maintenance and Replacement Regular upkeep of boxing bags, mats, and conditioning equipment ensures safety and functionality.
  • Marketing and Local Advertising Investing in digital ads, local events, and community outreach to attract and retain members.
  • Supplies and Amenities Items like gloves, wraps, cleaning supplies, and other essentials to support daily operations and member satisfaction.

Managing these costs efficiently while maintaining quality service will be key to maximizing your profitability and ensuring the long-term success of your franchise.

Legends Boxing Franchise Fees

When evaluating the costs of operating a Legends Boxing franchise, it’s essential to understand the franchise-specific fees that contribute to ongoing support, brand development, and operational excellence. Below is a breakdown of these key fees and their implications:

  • Royalty Fee Legends Boxing requires a 7% royalty fee on gross revenue or a minimum of $150 per week, whichever is greater. After your second year of operation, this minimum increases to $250 per week, reflecting the expectation of a more established and profitable business. These royalties help fund ongoing operational support, innovation, and resources that franchisees rely on.
  • Brand Development Fund Contribution Franchisees contribute up to 3% of gross revenue to the Brand Development Fund, although the current requirement is 1%. This fund is dedicated to strengthening Legends Boxing’s brand recognition through national marketing campaigns, which benefit all franchise locations.
  • Additional Fees Legends Boxing may charge for training programs, technology tools, and other operational resources that are essential for maintaining high-quality service and consistency across all locations.

Understanding and planning for these fees is an integral part of setting your franchise up for long-term success.

Legends Boxing Franchise Earnings

The earnings potential for a Legends Boxing franchise owner depends on various factors, including location, customer base, operational efficiency, and cost management. For owner-operators, who are actively involved in the day-to-day management of their location, the estimated earnings are approximately $75,000, based on a median gross sales figure of $414,020 and an operating profit margin of 18%. These figures reflect the financial rewards of hands-on management in this dynamic and fast-growing fitness brand.

Active involvement in operations allows franchisees to closely oversee customer engagement, staff performance, and cost optimization, all of which can significantly impact profitability. With a focus on efficiency and member retention, owner-operators can maximize their earnings as the business matures.

How to Open a Legends Boxing Franchise

Becoming a Legends Boxing franchisee involves several key steps, starting with your initial inquiry and culminating in the successful launch of your business. The process ensures that both you and the franchisor are aligned on goals, expectations, and the resources required to operate a successful franchise. Here’s an overview of the steps involved in becoming a Legends Boxing franchisee:

  1. Initial Inquiry You or your franchise specialist submits an initial inquiry basic information about your interest and background. You should also conduct thorough research on the franchise, including seeing all of the information available on the Vetted Biz franchise intelligence platform, including access to the most recent Franchise Disclosure Document (FDD).
  2. Franchise Application and Interview Complete the franchise application and undergo a personal interview to assess your qualifications, experience, and commitment to the business.
  3. Financial Evaluation The franchisor will evaluate your financial standing to ensure you meet the minimum requirements. You may need to provide proof of liquid assets, net worth, and financial projections.
  4. Discovery Day Attend a Discovery Day, where you’ll meet the Legends Boxing team, tour existing locations, and gain deeper insight into the day-to-day operations.
  5. Franchise Agreement Once everything is aligned, you’ll sign the franchise agreement and secure your territory. This legally binds you to the terms and conditions of the franchise.
  6. Training and Preparation Begin comprehensive training on operations, marketing, member management, and the franchise system. You’ll also start securing your location and preparing for your grand opening.
  7. Launch Operations After completing training and setting up your location, you’ll officially open your Legends Boxing franchise and start welcoming members.

Pros & Cons

Pros

Strong Brand & Niche: Legends Boxing combines fitness with boxing, offering a unique, engaging, and proven workout model that differentiates it from traditional gyms. This niche appeals to a wide audience and attracts loyal customers.

Community & Member Focus: The franchise emphasizes creating a family-like atmosphere where members support each other, leading to strong customer retention and satisfaction.

Growing Fitness Trend: Boxing fitness is becoming increasingly popular, offering a modern alternative to traditional gym workouts. As more people seek specialized fitness routines, Legends Boxing is well-positioned to capitalize on this trend.

Cons

Local Market Dependence: The success of a franchise location can heavily depend on local demand for fitness and boxing programs. Market saturation or low demand can negatively affect profitability.

Competitive Fitness Market: The boutique fitness sector is growing rapidly, but it’s also highly competitive, and distinguishing your location from other gyms and fitness franchises can be challenging.

High Member Retention Requirements: The franchise relies on maintaining strong member retention, and fluctuating membership numbers can directly affect cash flow. Keeping members engaged through consistent marketing and quality service is key to profitability.

FAQs

Who owns Legends Boxing?

  • Legends Boxing is privately owned, but detailed information about the individual owners is not widely available. The franchise was founded by a group of fitness enthusiasts with a passion for boxing and helping others achieve their fitness goals. The brand is focused on providing a unique and motivating fitness experience through boxing-based workouts.
  • Yes, Legends Boxing is a franchise. It offers individuals the opportunity to open their own locations under the established brand, following a proven business model centered around boxing fitness. Franchisees receive comprehensive training, ongoing support, and access to a strong brand with growing popularity.
  • Legends Boxing’s biggest competitor is likely Title Boxing Club, another fitness franchise specializing in boxing workouts. Other alternatives include 9Round, a fitness franchise that combines kickboxing and circuit training, and Orangetheory Fitness, which offers high-intensity interval training (HIIT) in a group setting. These competitors also cater to fitness enthusiasts looking for specialized workouts.
  • The cost to open a Legends Boxing franchise typically ranges from $285,000 to $564,000, which includes the initial franchise fee, equipment, buildout costs, and other necessary expenses. This investment depends on the location and size of the franchise.
  • Legends Boxing’s core values revolve around community, empowerment, and fitness. The brand emphasizes creating a supportive, family-like atmosphere where members encourage each other. It also focuses on delivering high-quality, effective workouts designed for people of all fitness levels while promoting a judgment-free, empowering environment that helps individuals reach their personal goals.
  • As of the most recent data, Legends Boxing has 14 locations in the U.S.
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