It’s a type of right that protects and incentivizes the creation of ideas or intangible assets (things we can’t touch). It can be something like company brands or signature mottos, which is related more to image, reputation, and credibility, but it also can be ideas like new products, services, machines, designs, processes, or even a new use of something, which is more related to innovation or industry.

The most known intellectual property law tools are copyrights, patents, trademarks, and trade secrets.